28 SEP 2011 10:32 SKINCARE0 COMMENTS AND 0 REACTIONS

What is BB Cream?

10_Illamasqua_BB cream

Beauty Balm or Blemish Balm Cream is one of beauty’s most talked about products. But, what is it and how did it become so popular?

The formula comes from Germany where dermatologists prescribe it to heal laser skin surgery because of its soothing and skin-regenerating properties. Since then famous South Korean actresses began using it for beauty purposes and the craze was born. The trend first started in Korea and spread to Japan and South East Asia and is now quickly making its way to Europe and the USA.

Beauty brands have already started to use the BB formula in foundations and moisturisers. Illamasqua’s Skinbase Foundation was inspired by the BB formula to create an all-in-one product that combines skin care, coverage and hydration whilst still providing a flawless yet natural finish.

Recently Lancome launched the Effet Miracle Primer that was also inspired by BB base foumlas and this multi-tasking product works to:
1. Illumintate the complexion
2. Makes pores appear less visible.
3. Reduce the appearance of fine lines and wrinkles
4. Even out skin’s texture.
5. Reduce shine
6. Help protect against dryness
7. Minimise the appearance of flaws

This fabulous primer can be used on its own or beneath foundation.

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