How should I spray my perfume?

The question on everyone’s lips… where do I put perfume?! OK, maybe not everyone’s… but it’s certainly something we get asked a lot.

First things first, two essential things to remember when spritzing your scent:

  • When applying fragrance first the oils will hold onto the skin, then apply your matching cream on-top to lock the fragrance down making it last longer and smell more pleasant.
  • Don’t rub the perfume in – it breaks down the molecular bond which makes the scent weaker. The oil is meant to sit on top of your skin and mix with your natural oils. Rubbing can distort the scent or cause it to be absorbed quicker.

There are a number of places we would recommend you apply your perfume. So have a try and see what works for you!


Some people even believe hair is a better vessel for perfume that your skin! Fragrance latches on to fibres which is why hair can produce a more long lasting effect.  However, spritzing directly on to the hair can dry it out (due to the alcoholic content), so spritz onto a brush first so it can be spread more delicately through.

Behind the Ears

This is a “pulse point”, where your veins are closest to you skin (and is therefore warmer), which will enhance your scent. You can also add to the tops of your ears as the skin doesn’t dry out there. This also is a good alternative to spraying to your neck if you wear necklaces as it can tarnish them.

The upper part of the body will give you more immediate results – applying fragrance to your lower body will rise up throughout the day.

Collarbone & Décolletage

Your décolletage is your neck, shoulders & back. The dips in your bone structure here makes the perfume more likely to settle there. Fragrance Expert Chandler Burr also recommends spraying fragrance down your back, insisting it strikes the perfect balance between giving your fragrance a long shelf life and not having it be too overbearing for those around you:

“Pull the collar of your top back, and put a blast down your back between clothing and skin, If it’s a light fragrance, do it twice. Your natural movements through the air will diffuse the scent more subtly, it won’t be right in front of you—or people you’re with—all day so you won’t fatigue to your own perfume as fast, and it will seem more a part of you.”


Another of our pulse points, acting as an area of enhanced heat to amplify your scent. If you use your hands a lot when expressing yourself, give the back of your hand a sneaky spritz too as it will get your perfume noticed in transit.

Inside your Elbows

This is another of your pulse points. As well as emitting your perfume, it is a more ‘tucked away’ alternative to your wrists as it serves to slightly obscure the scent in the bends of your arms so is perfect for long-lasting diffusion.

Belly Button

Perhaps not an area that immediately springs to mind when applying your scent, it’s a must if bearing your midriff or in a bikini. Actress Liv Tyler inherited this tip from her father, telling  Into The Gloss: ‘I put little drops on my fingers and put some under my arms and in my belly button. My dad taught me that—if you put it where you heat up, the smell stays with you”.

Behind the knees

Perhaps not an area you would automatically consider when applying your scent, behind your knees is another area with your veins close to the surface. The backs of knees are warmer and softer and therefore more likely to project your scent. One key thing you may remember from Science lessons… heat rises! So it makes sense to apply your scent somewhere on the lower half of your body for a long lasting scent throughout the day. This is a perfect area for summer scenting when wearing shorts or a skirt!


Your feet are always moving… spritzing your feet will help waft your fragrance wherever you go (and is also rather refreshing!).


To amplify your scents power, wraps & scarfs can retain perfume beautifully as it clings onto the fibres.

Master Perfumer Roja Dove Advises: “Fragrance is effective when applied to clothing as it lasts longer than on skin. It should, however, only be sprayed in the linings or hem of garments to prevent damaging fabrics. One should also be careful only to apply to dark-coloured materials as fragrance oils can stain lighter fabrics.”

 This article has been bought to you in collaboration with the Fragrance Foundation in celebration of National Fragrance Week.