Benefit fragrances launched with a ‘frisky’ live window
BY STYLE EDITOR, ON 5 AUG 2009 08:42 BEAUTY & FRAGRANCECOMMENTS
Lee Lee, Sofia and Gina pull in the crowds at Debenhams on Oxford Street.
You might have had trouble walking past the Debenhams store on Monday because of all the photographers! They were there to snap away at the gorgeous models launching three exciting new Benefit fragrances, collectively called Crescent Row, which are exclusive to Debenhams until 15 August 2009.
The perfume collection was inspired by the stunning architecture of the Royal Crescent in Bath and these three alluring fragrances are named; Sofia, Lee Lee and Gina. The personalities of the fragrances were brought to life by three frisky models who were on show in the window of the Debenhams Oxford Street store and they caused quite a stir I can tell you.
Each fragrance represents a different personality; Lee Lee with her mischievous smile and playful innocence, Sofia with captivating dazzle, defying all prediction and lastly Gina, the sinfully seductive temptress with her sexy, alluring demeanour.
After smelling each of the fabulous fragrances I’ve decided I’m a Sofia… the bottle is a dressing table must-have with a delightful scent.
Which fragrance are you?
Seductive and sexy Gina poses for photographers.
Dazzling Sofia gives the crowds a wave.
Photographers gather to get a shot of the Benefit fragrance models.
