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Designer Inspiration

BY LIZZIE, WOMENSWEAR EDITOR ON 7 NOV 2012 15:43 NEW LAUNCHESCOMMENTS

Designer Inspiration

There may still be seven weeks to go until Christmas but, here at Debenhams, we’re already feeling festive thanks to our preparations for this – the launch of our brand new online magazine…

Following hot on the heels of customer-focused research that revealed consumers are looking for a touch more ‘creative stimulation’ when it comes to their shopping, we decided to provide just that.

Our new magazine, specifically designed for the new and improved iPad app and available to view online at Debenhams.com, the retailer has compiled a debut issue packed full of fashion features, quirky Christmas gifts, designer interviews and shopping hot lists.

Set to become a bi-monthly offering, the Debenhams magazine is aimed at everyone from trend-led fashionistas to busy mothers and gadget-loving gents. In short, the debut issue of Debenhams magazine is the ideal guide to ensure that Christmas 2012 takes you on a journey that is nothing short of fabulous.

Download the Debenhams magazine via the Debenhams iPad app, or view it online.

As well as our fashion-packed mag, November sees the launch of our dazzling new designer section, with style coming over all socially interactive at Debenhams.com with our new Designers’ Social Hub.

Every bit as stylish as it sounds, the hub is a space that showcases Debenhams’ designer collections, profiles and related editorial features. Focusing on talented names such as Matthew Williamson, Jenny Packham, Preen and Jonathan Saunders – to name a few – the Designer Social Hub is an easily accessible, highly visual display of Debenhams’ impressive designer portfolio.

The first of its kind in online retail, the Designer Social Hub incorporates the Debenhams designers’ social media feeds, allowing consumers to follow their favourites in one fashion-focused space and discover the personalities behind the designs.

What’s more, the hub invites visitors to interact, leaving comments, sending tweets and sharing content.

Click here to join the conversation and follow the fashion.

 

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