Category archives: Women's

30 winter sale picks under £30

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Love the sale but hate the scroll? Here are 30 of our winter sale favourites, handpicked just for you. .  Noisy may - Mustard chunky knit high neck drop shoulder jumper Now £20.00   Dorothy Perkins - Indigo Billie high waisted straight leg jeans Now £22.40   Dorothy Perkins - Nude microfibre Layla loafers Now £8.00 [...]

Battle of the bags: Our favourite new handbags

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No outfit is complete without the perfect handbag to hold all your essentials. Of course, you can't ever have too many, but we've identified ten key bag-types which we think are wardrobe staples. With two new handbags to fit each bill, the power is in your hands, which is your favourite? The party popper VS The life supporter (The big one) Tired of [...]

Styling Event with Erica Davies

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Join us for an evening of personal styling, prosecco and canapés as Fashion Editor, Erica Davies shows us her must-have pieces of the season, with a luxury goodie bag for the first 50 guests at our Oxford Street store.  We’re excited to invite you along to an evening full of fashion and fun hosted by the glamorous Erica Davies of The-Edited. Join us on Thur[...]

New Launch: Studio by Preen

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We’ve launched a brand new collection in collaboration with the incredible designer duo, Preen. To celebrate the launch, we hosted an exclusive press breakfast to help spread the word. Here’s what went on... Filled with chic wardrobe essentials and modern day separates, our new designer collaboration with Preen offers a combination of both work and weeken[...]

London Fashion Week AW17: Our Street Style Favourites

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With the fashion world descending on the capital for LFW over the weekend, the streets of London became the number one spot for swoon-worthy outfit inspiration. Serving up a fresh dose of chic layering and playful dressing, take a look at our top 10 street style looks from Instagram. Double denim makes the perfect winter-to-spring transitional combo, whil[...]

London Fashion Week AW17: The Trend Round Up

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As London Fashion Week comes to a close, we take a look at some of the major trends for AW17. From glamorous sequins to blanket-inspired layering, we’ve seen an array of styles we can't wait to get our hands on. A Sequin Saga The AW17 runways shimmered and shined with colourful sequins a key trend for AW17. Emilia Wickstead took a leap from her demure and [...]

Get Ready For Spring in Budding Florals

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Whilst temperatures remain freezing and a copious amount of layering continues, our spring trends are nonetheless slowly starting to emerge. Spring only means one thing: florals… Incorporate the perennial print into your wardrobe with some simple floral touches. As we’ve seen floral patterns appearing on some of our favourite celebrities this month, it’s [...]