New arrival: Marios Schwab/Edition
BY LIZZIE, WOMENSWEAR EDITOR ON 22 OCT 2012 13:19 NEW LAUNCHESCOMMENTS
After months of waiting – Marios Schwab for Edition is here. Joining the likes of Preen, Jonathan Saunders and Roksanda Ilincic, the hot young designer (heralded by those in the fashion-know as ‘one-to-watch’) has created a stunning line for our designer concept, Edition.
Launching today, the Marios Schwab range has been specifically designed to appeal to women who want contemporary style that makes a statement. Known for his beautifully cut, modern silhouettes, the Greek-Austrian London-based designer is an exciting addition to Debenhams’ team of talent – and your autumn/winter wardrobe.
Edition is a more fluid designer concept, where talent is signed up for a minimum of four seasons, with the aim of finding the next generation of Designers at Debenhams.
Launching in time for Christmas, Marios’ range consists of gorgeous cuts and shapes that can be worn for daytime or evening. Known for his unique talent of understanding the contours of a woman’s body, the range taps into this, creating clothes which make women feel confident, special and individual.
Said Marios Schwab; “Working with Debenhams on the range has enabled the Marios Schwab brand to be introduced to a new, exciting and strong-minded Edition customer. It has been a great experience to introduce elements of the DNA of my label to a wider range of women, taking inspirations from signature pieces of my collections and adapting them in to a product for a customer who is confident and knows exactly what she is looking for in her wardrobe.
“I wanted to introduce her and challenge her with a capsule range that incorporates my vision for the perfect dresses for all occasions.”
The range is priced from £75 to £150 and is available in Edition ‘shop in shops’ within Debenhams stores and online… now.