New Brand: Levi’s® Womenswear

Ladies you’re in luck, Levi’s® womenswear is coming to Debenhams and launches online and in selected stores today. 

Levi’s® is known for creating iconic and classic jeans that are both timeless and effortlessly stylish.  Epitomising heritage Americana style, Levi’s® is the original denim brand which pioneered the use of rivets in trousers to create the world’s first jeans in 1853.  From their famous 501® to fashion-forward silhouettes, the mix of tradition, innovation and creativity in their products has made Levi’s® a household name across the world.

Spring/Summer 2016 Collection

Picture a sunset over a bohemian enclave that’s nestled between lush palms, blooming cactus flowers and bleached out bungalows of the Hollywood Hills and you’ve captured the artistic aura that provided inspiration for the Levi’s® Spring 2016 collection.

Campaign SS16

Especially for the SS16, the super-brand are introducing the new Levi’s® 300 shape series – jeans that slim, lift and lengthen. Designed to smooth and enhance, the mid-rise shaping jeans help slim tummies, lift seats and lengthen legs. Skinny jeans remain an essential staple to a woman’s wardrobe so for spring 2016, styles include our 311 Shaping Skinny, 312 Shaping Slim, 314 Shaping Straight and 315 Shaping Bootcut. Each design has been optimised with super soft denim and maximum recovery to keep their shape for even longer. The garment includes a tummy slimming panel with stretch pocketing and fusible waistband to help slim and smooth figures.

Jeans 4

 The 311 Shaping Skinny

Jeans 1

 The 312 Shaping Slim

Jeans 2The 314 Shaping Straight

Jeans 3

 The 315 Shaping Bootcut

Check out their SS16 campaign video here.

Love the Levi’s® look? Shop the new womenswear collection.

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